2011 Identity Theft Fraud Trends

Customer Appreciation Program

Although overall fraud rates are down, the need for offering protection still greatly exists.

In the past year, the total number of identity fraud victims and dollar amount of fraud has declined¹. This is excellent news, as consumers are being more careful, and the variety of products offered by Financial Institutions, third parties, and independently are gaining adoption. While identity fraud overall has become less frequent in America, the results of the crime have graver repercussions for consumers than they have in past years.  Victims of identity fraud, on average, spend more than $630 to restore their good name. This is up from around $390 last year. And, this still translates to identity theft occurring every 4 seconds and 3.5 percent of Americans over 18 years of age becoming victims.

Offer your customers the identity fraud protection they deserve – a robust, comprehensive solution that employs a combination of benefits to address each area of risk. Offering an identity fraud solution from Affinion helps your customers prevent, detect, and resolve identity theft-related issues while helping you strengthen customer acquisition, loyalty, and satisfaction and improve overall customer profitability.

Don’t let one of your customers become the next identity fraud statistic.  Contact Misha Bleymaier at 1-800-251-2148 ext 2492 today for more information on fraud protection solutions.

1 Javelin Strategy and Research. 2011 Identity Fraud Survey Report. 

Contact
Misha Bleymaier-Farrish
Senior Manager l Sales Administration
Affinion Group
Telephone: (615) 764-2492
Cellphone: (615) 796-4981
Fax: (615) 764-5492
Visit the Affinion Group web site.